Jürgen Nordhoff

SGM is strengthening the presence in the German market with the appointment of Jürgen Nordhoff as Area Sales Manager for Germany.

With the continued expansion of SGM’s architectural and entertainment lighting portfolio, including the PALCO and POI families, the company is increasing its focus on direct market engagement and customer support in Germany.

Jürgen Nordhoff brings more than 25 years of experience from the lighting and events industry. Beginning his career in 2000 at Lightpower as Sales and Key Account Manager, he has worked extensively with professional lighting solutions and customer relations across both entertainment and permanent installation projects.

In 2022, Jürgen joined GLP, where he further expanded his expertise within the installation market. At the beginning of 2025, he established his own company focused on lighting installations and project development.

“Throughout my entire career, SGM has continuously stood out positively to me,” says Jürgen Nordhoff. “I am very much looking forward to this exciting journey and to helping strengthen SGM’s position in the German market.”

The appointment reflects SGM’s strategic commitment to closer customer relationships and local market support as demand continues to grow for the company’s architectural and entertainment lighting solutions.