Explore the latest news from SGM Lighting. From celebrating 50 years of innovation to unveiling new products and welcoming new leadership and ownership - and constantly pushing the boundaries of lighting technology. Dive deeper into how we’re shaping the future and maintaining our position at the forefront of the lighting industry.
SGM Lighting is celebrating a remarkable 50 years of technological advancements and innovation.
Since our humble beginnings in Italy, we have grown into a global leader, constantly pushing the lighting technology. Our journey has been about revolutionising lighting solutions and providing high-quality, durable products trusted by professionals worldwide. This anniversary marks both a moment of reflection on our incredible history and an exciting look ahead to the next chapter. From pioneering new technologies to forging lasting partnerships, SGM remains committed to shaping the future of the lighting industry.
Take a closer look at our legacy
SGM is pleased to welcome Gé Hulsmans as our new Global Specification Manager. With extensive experience in technical training and international collaboration, Gé will serve as a key link between SGM’s innovative technologies and the global lighting design community.
In his role, he will focus on making complex lighting solutions accessible and relevant - ensuring that designers, consultants, and engineers have the insights they need to specify and implement SGM products effectively. His mission is clear: to support visionary projects around the world by translating advanced technology into practical, creative impact.
Learn more about Gé’s mission!
One Family – Endless Creativity
Introducing the POI Family: five powerful wash fixtures from 15W to 250W, all built on the same advanced technology platform. Designed to simplify your lighting projects, the POI Family offers seamless integration, consistent features, and exceptional flexibility – whether for a small installation or a large-scale projects.
Each fixture delivers precise colour mixing through high-quality optics developed by SGM, along with integrated power supply and multiple control options. With identical features across five sizes, the POI Wash Family makes it easier than ever to specify and scale lighting solutions without compromise.
Backed by a six-year warranty and built to perform even in the most demanding environments, the POI Wash Family is ready to redefine your expectations.
Discover right here, how the POI Wash family can redefine your lighting experience.
We are very pleased to announce the appointment of CV Lighting as our exclusive official Representative in the Middle East (GCC).
This strategic partnership, focusing on SGM’s architectural product portfolio, will enhance SGM’s presence across the Gulf Cooperation Council (GCC) countries, providing customers with direct access to architectural lighting technology and expert local support. Welcome on board!
Tim Guion joined SGM Lighting as Head of Sales – Americas in February with more than 30 years of experience in the lighting industry, Tim brings a wealth of industry expertise in sales, business development, and marketing. His deep understanding of the industry’s unique dynamics will play a key role in strengthening SGM’s presence and expanding our business across North and South America. We’re confident that Tim’s leadership will help elevate our efforts as we continue to grow and innovate.
Learn more about Tim’s experience and vision for SGM’s future.
Back in February we were also pleased to announce the promotion of Willem De Plus to Architectural Product Manager at SGM Lighting. Willem is a familiar face to many of you, and in this new role, Willem will take the lead in advancing our architectural product line, driving innovation and bringing new, exciting products to market.
With a passion for design and an eye for detail, Willem’s leadership will help guide our architectural division to new heights. His extensive experience in the lighting sector ensures that we’ll continue to offer premium solutions for the most challenging and creative lighting applications.
Find out more about Willem’s promotion and the exciting plans for our architectural division.
In December we had the pleasure of welcoming Leif Orkelbog-Andresen as Global Sales Director. With over 16 years of experience in sales and business development within the architectural lighting industry, Leif brings a wealth of knowledge and expertise that will drive SGM’s global growth strategy.
Leif's deep understanding of market dynamics, combined with his strategic vision, will be instrumental in expanding SGM’s footprint worldwide. Leif’s leadership will ensure that we continue to provide exceptional products and services to our valued customers and partners around the globe.
Learn more about Leif’s background and how he will drive SGM’s growth.
We are so excited to welcome Joe Bokelman to our US team as Regional Sales Manager. With more than 30 years of experience in design, sales, business development, and marketing within the lighting industry, Joe brings a wealth of knowledge and expertise to the role. His deep understanding of the market and its stakeholders will strengthen SGM’s presence and impact within the lighting community.
Find out more about Joes promotion and industry expertise.
